Web design services for B2B companies

There are many key differences between the mindset of the B2B website visitor versus the B2C website visitor. For starters, B2C visitors tend to make more decisions based on emotion while B2B visitors tend to make decisions based on logic and strategic thinking. On that note, B2C visitors are often more likely to be influenced by limited-time deals, flashy images, and other strategies that evoke emotion. Meanwhile, B2B visitors are more influenced by the granular details of your product/service and by social proof in the form of testimonials, certifications, statistics, etc. Another factor to consider is that B2B visitors usually take longer to make a decision and they're less likely to reach out on the spot, so it's important to track your visitors and enroll them into a retargeting ad campaign. In the end, the most important thing for us to do before starting a B2B web design project is to perform extensive industry research so that we can put ourselves into the shoes of your business and create a website that generates a strong return on investment.

Absolutely.

To maximize the conversion rate of your website, we take a holistic approach by providing a content outline and editing service.

We help you determine what pages to have, what sections to have on each page, how long each section of content should be, and how the content should be laid out. Having the proper length and structure allows the design to look good, and allows the content to be easily digested by the user without getting overwhelmed.

We also need to ensure that each section of content is compelling, simple to understand, and motivates the user to take action. This may include leveraging social proof (such as testimonials, stats, awards, etc), emphasizing your company's unique differentiators, drawing attention to the primary call-to-action, minimizing jargon, using language that engages the reader, etc.

We will create an outline of the website with you. From there, your team will provide the content based on that outline (or we can extract and repurpose content from your existing website). Next, we’ll review and edit that content to ensure that it follows best practices. We might also write some small pieces of content ourselves from scratch.

If you don’t have someone on your team with the time or expertise to write the majority of your content, consider hiring an external content writer. We recommend Striking Content

While most of our web design clients are B2B companies, we also provide web design services to many B2C companies. We deliver custom solutions that are catered to the unique needs of each client and we perform in-depth industry research at the onset of every project. We act as a true partner on all projects and we form long-lasting relationships with every client, whether B2B or B2C.

We exclusively use WordPress to design and develop websites. All of our designs are custom-made and fully responsive across all devices and screen sizes. For more information on our tech stack and a walkthrough of our process, get in touch with us here 🚀

As a results-driven agency, we focus on generating revenue for our clients.

We believe that the purpose of web design is not only to create something beautiful, but to create something that will drive traffic and motivate visitors to take action.

To provide a strong return on investment, we prioritize industry research, search engine optimization, and conversion rate optimization.

We consistently win design awards from platforms like DesignRush, WebAwards, CSS Design Awards and more, but we’re more proud of the bottom-line results that we achieve for our clients.

We’ve accumulated over 100 five-star reviews on platforms like Clutch and Google, and our clients love to talk about the measurable results that they’ve achieved with Azuro.

If you'd like to learn more about our process and get a custom proposal for your unique project, get in touch with us here 🚀

Yes, we do this for many clients. While we maximize your ROI as much as possible from the beginning, it’s always best to conduct ongoing A/B split testing upon the launch of a website. That way, we can test different versions of your website in order to collect data and make changes based on what actually performs best. We set up comprehensive analytics to measure traffic and conversions, allowing us to make smart decisions & maximize your website's results on an ongoing basis. To learn more about our ongoing A/B testing services, get in touch with us here 🚀